Born from a desire to help, and inspired by the bikers at Wootton Bassett, with close ties to the military - how could Land Rover enthusiasts help our armed forces?. CONVOY for HEROES is a not for profit, Land Rover owners initiative dedicated to HELP for HEROES, who in turn provide facilities and support services that benefit British servicemen and women injured in action, the 'Blokes'.
In 2011, CONVOY for HEROES’ plan was to beat the Guinness World Record™ originally set at 260 in April 2004, whilst raising valuable funds for HELP for HEROES. Using the Heritage Motor Centre as a camping base and the Jaguar Land Rover proving ground next door, on a baking hot Easter weekend, CONVOY for HEROES broke that World Record with 348 vehicles and a new annual event was born.
CONVOY for HEROES held its annual event near Loughborough in 2012 & 2013 but unfortunately the weather on each occasion hampered any further world record attempts with torrential rain and the coldest Easter for 50 years, leaving all but the hardiest to camp and convoy in aid of HELP for HEROES. 2014 saw CONVOY for HEROES relocate to a more central location at Long Marston Airfield, near Stratford upon Avon, which gave us the opportunity to attempt to break our own Guinness World Record™. In the end we had 178 Land Rovers which didn’t enable us to attempt a record run, but in 2015 we tried again, with 171 this time. In 2016 we had 163 Land Rovers in the Convoy and in 2017 we had [figure missing].
Since 2011, CONVOY for HEROES has raised over £50,000 for HELP for HEROES.
All of our team give up their time to run CONVOY for HEROES as volunteers, nobody is paid, from the Directors to the team of Marshals who supervise the Convoy. Not only that, in addition to organising our own annual event, the CONVOY for HEROES team attend shows and events around the UK, raising the awareness for HELP for HEROES and selling goods, raising more valuable funds. Each and every member of our organisers pay their own expenses and entrance fees, even to attend our own Easter event. Every penny counts. We have also been very privileged to have had 2 tours of the Recovery Centre at Tedworth House to see where the money raised is spent and meet some of the residents using the facilities.